Europe Edition
Generative AI is unlike other previous technologies: It is genuinely transformative, and companies in Europe are already spending money on it and planning further investment. However, they are going more cautiously than their counterparts in North America and are still at the experimenting stage, with attention being paid to issues of ethics and bias. This is because of the Europe-wide data protection legal framework, the GDPR. The flip side of this coin, however, is that European companies are confident about their ability to manage generative AI and the underlying data - and they are looking to boost their investment by 115% next year, to $2.8 billion. To find out more, explore the Infosys Generative AI radar: Europe edition.
North America Edition
Generative AI is unlike previous new technologies: It is genuinely transformative, and North American companies are already spending money on it. Our research has found that firms in the US and Canada are planning to invest $5.6 billion over the next 12 months - up 69% from the $3.3 billion they spent this past year. And they are already rolling out tools and solutions that generate business value, thanks to C-suite support and investment. To find out more, explore the Infosys Generative AI Radar: North America, and related assets.
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