A streaming television service in the United States offering subscribers content from cable channels wanted to implement a common platform for distribution of over-the-top (OTT) and entertainment services.

Infosys developed an end-to-end entertainment streaming platform for distribution of 100+ prime channels and 25,000+ VOD on 10+ digital streaming / distribution platforms.

Key Challenges

  • Develop a new streaming platform from scratch
  • Provide end-to-end offerings, including personalization, analytics, pricing, and subscription

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The Solution

Infosys implemented a scalable multiscreen streaming platform offering a personalized viewing experience and flexible pricing models

Infosys adopted the Scrum approach for solution definition and the Agile approach for delivery. Our team collaborated with the management, solution delivery, and engineering teams of the streaming service provider to develop the platform. Our end-to-end streaming platform offered features such as analytics, entitlement, pricing, subscription, payments, CRM, personalization, and recommendation service.

Our scalable solution can support 100+ channels, 25,000 VOD on 10 platforms. It can support Web, iOS, Android, Apple TV, Amazon Fire TV Stick, Chromecast, and Google Cast for smart TVs.

Multiscreen streaming platform offers 100+ prime channels

  • Scalable solution can be deployed globally
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Benefits

Personalized viewing experience based on audience profiling and analytics

Personalized viewing experience based on audience profiling and analytics

Flexible pricing and bundling

Flexible pricing and bundling

Scalable solution ready to be deployed globally

Scalable solution ready to be deployed globally